gen Z

Internet Killed the TV Star?

Posted in Uncategorized, Youth Culture Research on May 25th, 2009

Filed Under: Dave Knox, Gen Y, gen Z, Generation Y, generation z, hard knox life, internet, pop culture, Television, Youth Culture Research

While we at YMC most often focus on engaging with the high school to post-college set — those often called Generation Y — we’re always looking for insights about the generation behind them, the so-called Gen-Z-ers.  According to demographers (and the legions of youth culture bloggers), Gen Z covers those born between roughly 1992 and 2010.  If you want a (very brief) but insightful look into what this up-and-coming generation of consumers think about television, check out this video from Dave Knox at Hard Knox Life.  In about 45 seconds it demonstrates that TV’s pop-culture reign may not be indefinite…

Happy Friday,

Paul