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Millennial + Gen-Z Culture Blog
COVID-19 On Campus: A Reflection On Campus Marketing in 2020 and Predictions for 2021
The COVID-19 pandemic has fundamentally changed the lives of people around the world.
The Inside Scoop on Millennial and Gen-Z Holiday Gifting in 2020
This year has looked a bit different than others.
4 Instagram Metrics Your Brand Should Be Tracking
When it comes to measuring success on Instagram, there are a few common metrics that brands often track based on their goals—impressions, reach, follower growth, engagement, etc.