Retail's not dead, and the state of retail looks a lot better with YMC and a good strategy by your side.

We support our clients' priority markets and struggling retail stores with various promotional marketing assets, including market brand ambassadors & street teams, market & in-store events, store openings, and sponsorship of existing lifestyle moments & partnerships.

Market Brand Ambassadors & Street Teams

• Market brand ambassadors and street teams can support brand moments and stores through community outreach, shopping district promotions, support of in-store events, participating in market events, and social content marketing

Market Events & In-Store Events

• Develop event concepts to be executed around key markets and/or in stores, including one-offs to support major brand moments or ongoing event series to drive consistent store traffic
• Turnkey strategy, promotion, production, execution, talent management, media relations, and reporting of store openings

Sponsorship & Partnerships

• Identify relevant market-based lifestyle events, develop unique sponsorship opportunities, and drive brand goals by leveraging existing communities vs. building events from scratch
• Tie in relevant brand pillars like music, art, health & wellness, inclusivity, philanthropy, and more