Situation YMC created “Fuze Beach” in a high-traffic area of Panama City Beach, FL, by developing a footprint with healthy and fun activities.
Solution
Weekly volleyball tournaments and branded prizes
Inflated slip and slide and a beverage sampling hut
Online video exposure through various digital platforms
Results
![](https://youthmarketing.com/wp-content/uploads/2018/03/fuze-spring-break-marketing-client-work-results-01.jpg)
1M
Physical and digital impressions
30K
Bottles of Fuze beverages distributed
![](https://youthmarketing.com/wp-content/uploads/2018/03/fuze-spring-break-marketing-client-work-results-02.jpg)
![](https://youthmarketing.com/wp-content/uploads/2018/03/fuze-spring-break-marketing-client-work-results-03.jpg)
20K
Direct interactions with college students per day