LexisNexis: Law School Ambassador Program

LexisNexis, the corporation providing computer-assisted legal research services, sought strategic consulting to streamline efficiency and increase the effectiveness of the Lexis Associate (LA) program.

Situation YMC worked collaboratively with the LexisNexis marketing team to strategically audit the current LA Program, which employs over 600 law students nationwide.

Solution

Updated recruitment, program training, and management materials

Program reporting and analysis best practices guidance

Top level analysis and strategic recommendations

Results

240%

Increase in participation at tabling events on campus

35

Events produced on law school campuses across the country

28%

Cost savings on existing law school ambassador program

More Case Studies