Situation YMC recruited style-savvy female and male college students to execute an integrated marketing campaign, which included peer-to-peer outreach, influencer marketing, experiential events, and social media promotion.
Solution
Ongoing social media content creation and posting on personal channels
Fashion-focused brand contests, sweepstakes, and events
Exclusive global career and internship opportunities
Results
![](https://youthmarketing.com/wp-content/uploads/2018/03/asos-campus-ambassador-client-work-results-01.jpg)
15M
Organic impressions generated
$400K
Sales generated weekly
![](https://youthmarketing.com/wp-content/uploads/2018/03/asos-campus-ambassador-client-work-results-02.jpg)
![](https://youthmarketing.com/wp-content/uploads/2018/03/asos-campus-ambassador-client-work-results-03.jpg)
1.1K
New customers per week